How Property Managers Maryland Should Advertise
While you may have some of the best property managers Maryland has to offer, if they don’t know how to effectively advertise your rental properties, then they won’t be much help when a tenant moves out. Now, keep in mind that advertising isn’t all about where you advertise your Maryland houses for rent, although that does help, but it’s also about what you say in your advertisements. Below are some tips for how you should advertise your properties to generate the most interest possible from your advertisements…this is especially important if you are paying for your advertising space!
- Keep It Simple – The first thing you and your property managers Maryland should know is that short and simple is the best way to go when advertising rental properties. Believe it or not, sometimes providing too much information in an ad will cause readers to move on to the next advertisement without calling you first. The reason simple advertisements work well for Maryland property management professionals is because they don’t tell everything and leave the reader curious. (This is the point because you want them to want to see the rental.)
- Include Pertinent Information – While you and your property managers Maryland don’t want to give away all of your properties’ secrets, you will have to include some information in the ad. However, this should only be the important stuff. For instance, how many bedrooms/baths the house has, how much in rent you want a month, if any bills are paid, whether or not you accept pets and your contact information. Basically, providing the “need-to-know” information and that’s it. Make the reader call you for more information about the rental.
- Hold Off on Discussing the Deposits – While you need to make sure your property manager in Maryland includes the monthly rental price in the initial advertisement, leave out the deposits you require before move in. If possible, don’t discuss this with the prospect until (s)he has seen the unit in person. Wet their appetite by showing them your amazing rental property and then tell them what you require (pet deposits, security deposits, etc.) after they’ve seen (and want) it!